The Informed Momentum Company Unveils New Brand Identity To Capture Dynamic Investment Philosophy
As part of this transformation, IMC remains the sub-investment manager of the EAM Global Small Companies Fund—soon to be renamed the IMC Global Small Companies Fund—which was launched in Australia in partnership with SH Hiscock & Company in September 2023.
February 2025
The Informed Momentum Company (IMC) announced its official rebrand, signifying the evolution of its business and reaffirming its commitment to delivering innovative, momentum-based investment solutions. Formerly known as EAM Investors, IMC continues to harness the power of Informed Momentum investing to drive superior outcomes for its clients.
This change more closely aligns IMC’s branding with their investment approach, it won’t affect the services or IMC team. Ownership and control of the business remain unchanged.
As part of this transformation, IMC remains the sub-investment manager of the EAM Global Small Companies Fund—soon to be renamed the IMC Global Small Companies Fund—which was launched in Australia in partnership with SG Hiscock & Company in September 2023.
The fund applies IMC’s proprietary Informed Momentum methodology to the global small-cap universe, aiming to generate alpha through a disciplined, systematic approach. The strategy has earned a Recommended rating from Zenith, underscoring its credibility in the market.
Australian clients and partners can see the new branding already integrated across the SGH company website, materials, and communications, while the Australian fund updated name IMC Global Small Companies Fund will be rolled out in materials and communications from mid-March, following the update of all product disclosure documentation.
Founded in 2007, IMC has a long-standing mission of delivering alpha through a systematic investment process that combines momentum-based stock selection with tailored risk management and efficient implementation. With decades of cumulative experience, the IMC team remains dedicated to providing clients with consistent and predictable return streams.
Travis Prentice, Chief Investment Officer of IMC, stated:
“Our new identity as the Informed Momentum Company encapsulates our dynamic investment philosophy and unwavering commitment to our clients. This rebrand reflects our dedication to staying at the forefront of investment strategies while maintaining the trust and integrity we’ve built over the years.”
The rebrand is designed to better represent IMC’s forward-thinking approach to investment management. While the firm’s name and identity have evolved, its core values, leadership team, and investment philosophy remain unchanged—ensuring continuity for clients and partners. IMC will continue to focus on delivering high-quality investment solutions and expanding its presence in global financial markets.
For more information about IMC, please visit www.informedmomentum.com.
To learn more information on the strategy offered in Australia, visit the webpage here.
About the Informed Momentum Company
The Informed Momentum Company (formerly EAM Investors) is a Solana Beach, California-based investment manager with $2.5 billion under management at year end across its strategies encompassing U.S., non-U.S. and global equities. The firm’s name reflects its sole focus on delivering alpha for clients through its Informed Momentum investment process. This approach has been consistently applied across all strategies since inception of the firm in 2007.
The Zenith Investment Partners (ABN 27 103 132 672, AFS Licence 226872) (“Zenith”) rating (ETL1755AU assigned September 2023) referred to in this document is limited to “General Advice” (s766B Corporations Act 2001) for Wholesale clients only. This advice has been prepared without taking into account the objectives, financial situation or needs of any individual and is subject to change at any time without prior notice. It is not a specific recommendation to purchase, sell or hold the relevant product(s). Investors should seek independent financial advice before making an investment decision and should consider the appropriateness of this advice in light of their own objectives, financial situation and needs. Investors should obtain a copy of, and consider the PDS or offer document before making any decision and refer to the full Zenith Product Assessment available on the Zenith website. Past performance is not an indication of future performance. Zenith usually charges the product issuer, fund manager or related party to conduct Product Assessments. Full details regarding Zenith’s methodology, ratings definitions and regulatory compliance are available on our Product Assessments and at http://www.zenithpartners.com.au/RegulatoryGuidelines.
The information present here is intended for general information purposes only and should not be taken as investment advice. To the best of our knowledge, the information present is current at the time of publishing. Past Performance is not an indication of future performance and neither SG Hiscock & Company (SG Hiscock), IMC or their representatives can guarantee the performance of the Funds mentioned here. We strongly encourage you to make your own enquiries before making investment decisions. Please refer to the relevant Product Disclosure Statement (PDS) and Target Market Determination (TMD) found on our website (https://sghiscock.com.au/). SG Hiscock, IMC and their related entities are not liable for any direct or indirect losses attributed to omissions or out of date, inaccurate or incomplete information.
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SG Hiscock & Company (SGH) has prepared this article for general information purposes only. It does not contain investment recommendations nor provide investment advice. Neither SGH nor its related entities, directors or officers guarantee the performance of the Funds. SGH also doesn’t guarantee the repayment of capital or income invested in the Funds. Past performance is not necessarily indicative of future performance. Professional investment advice can help you determine your risk tolerance as well as your need to attain a particular return on your investment. We strongly encourage you to obtain detailed professional advice. We recommend that you read the relevant Product Disclosure Statement and Target Market Determination, if appropriate, in full before making an investment decision.SGH publishes information on this platform that is, to the best of its knowledge, current at the time of publication. It is not liable for any direct or indirect losses attributable to omissions, outdated, inaccurate, incomplete or deficient information. Investors and their advisers should make their own enquiries before making investment decisions.